I have helped a lot of small businesses and one thing I always encourage, is to think of all the potential markets for your products.
So, if you have been predominately selling your products and services to the consumer or end user, why not expand into the business market as well (and I don’t mean wholesale).
For example, let’s say you sell artwork. Are you strictly focused on selling to people who want art in their homes? What about businesses that want art? Do you know how often the phrase, “Dental Office Art” is Googled? Continue reading “New Target Market Ideas for Your Small Business”