Creative Ideas to Market and Promote Your Art

If you’re an artist, and you are looking for creative ideas to market and promote your art, here are just a few of my tactics from my 12-Month Marketing Plan for Online Art Stores.

In mid December, email a winter theme story pitch idea such as “How to Brighten Up Your Walls This Winter” to at least five decor blogs that you find at BLOGLOVIN’.
Post a video / reel of your pieces of your art transitioning on and off a wall to introduce your new or seasonal collection. Here is an example.
Change up your email opt-in incentive to include a free printable such as, “How to Create a Gallery Art Wall”.
Enter one of Minted.com’s Design Challenges.
Target commercial users as well as the consumer, such as selling your art to interior decorators, restaurants, bars, doctor’s offices, boutiques, small hotels, AirBnBs, show homes and home stagers.
Create a mystery art box as a promotional idea. It can be theme-based or it can features your prints that are discontinued, or wish to stop selling.
Ask a local developer if you can display some of your art pieces in their show homes, with sales information below.