by Gail Oliver, Online Marketing Consultant Lularoe is a direct sales clothing brand that has become a billion dollar business in just 5 years, selling their vibrant fashions through home based consultants. Direct sales businesses can be lucrative, but it can take time. So here are 6 killer...
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How to Create Products Editors Love
May 30, 2017
I have always recommended to my clients to come up with at least one product that is trendy, unconventional or whimsical in nature because these are the types of products that blog and magazine editors love. This product acts like a lure for your...
by Gail Oliver, Ecommerce Marketing Consultant If you want your online shop to succeed, you have to advertise. There is no way around it. Your competitors are advertising, so you need to as well. I am not sure why so many shops fight it when it...
My Latest Product SEO Tips
April 12, 2017
Here are some of my latest product SEO tips. When was the last time you researched how people are searching for your products? People are actually getting very specific about how they search, no longer just entering two or three keyword phrases but sometimes 5 to...
Easy Ways to Expand Your Product Line
April 4, 2017
by Gail Oliver, Online Marketing Consultant Are you feeling stagnant and wondering how you can take your current design talents and use them for other products? You would surprised at how you could easily venture into other, potentially more lucrative markets. For example, let’s say...
7 Reasons People Aren’t Buying Your Products
February 22, 2017
I have often talked about how, on average, at least 1% of traffic should convert into a sale. It’s not a hard and fast rule because there are many factors that come into play, but, typically if 100 people view a product listing of yours,...
Cute Instagram Captions
February 1, 2017
Are you in need of some cute Instagram captions, especially for selfies? Below are cute Instagram captions for every season, holiday, selfies and more! Enjoy this list. Cute Instagram Captions for Selfies Today was a total waste of makeup Just lovin’ life I’m ready for...
20 Creative Real Estate Social Media Posts
January 2, 2017
Want to keep the followers of your real estate business engaged and continue to follow you long after the sale? Here are 20 creative real estate posts for social media from my best-selling 365 Social Media Posting Ideas for Real Estate Agents. 20 Social Media...
If you are looking for a free letter of recommendation template, feel free to copy and paste the example I did below. I do a lot of personal branding, which typically means writing brand stories and bios, but I also do personal branding for people...
Two Week Notice Letter Template Free
November 7, 2016
Are you are looking for a two week notice letter template free of charge? Simply copy and paste the example I wrote below. It is minimalist and to the point, because you don’t really need to go on and on why you are leaving, but...