The big holiday shopping season is upon us. If you need marketing ideas to get holiday shoppers into your retail store, then try these three marketing tactics and see if they bring in the buyers you are looking for. 1. Relook at How You Are...
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8 Creative Holiday Promotional Ideas for Your Online Shop
November 13, 2013
If you sell online and are looking for some creative marketing ideas to help increase holiday sales at your online shop, try some of these: Don’t Just Promote Gift Ideas Position your products not just as potential gifts, but also sell as part of the...
4 Small Business Subscription Boxes
November 4, 2013
Looking for some Small Business Subscription Boxes ? The monthly subscription box service is fast becoming a hot business model. Every month, these companies send a sampling of products to their subscribers, but typically they are brand name products. Well, there are a handful of...
Get Your Products Into These Top Holiday Gift Guides
October 23, 2013
Remember back in July when I told you, Why You Should Start Pitching to Holiday Gift Guides Now? Well, the holiday buying season is upon us and pretty much every online newspaper, magazine and blog will have a gift guide. These are great opportunities for free publicity,...
Google Trends for Search 2022
October 20, 2013
Do you use Google Trends for search 2022 data? You should because it is a valuable tool for your small business. Google Trends will tell you the top searches of the day, and you can use this for content for your blog posts and social...
Product Photography I Love! One King’s Lane’s Text Fly-outs
October 14, 2013
Want some awesome product photography tips? Are you using your product photos to point out or highlight unique features and/or uses for your products? It can be a really effective selling tool. Online retailer One Kings Lane is a great example of a shop that...
New Target Market Strategy for Your Small Business
October 7, 2013
Need a new target market strategy for your small business? I have helped a lot of small businesses and one thing I always encourage, is to think of all the potential markets for your products. So, if you have been predominately selling your products and...
Other Free Keyword Tools
September 23, 2013
Want some other free keyword tools to use for your SEO? As you may have noticed, the Google Keywords Tool is no longer available for any business to research popular Google search words for their SEO efforts. You can only access the Google Keyword Planner if you...
How to Price a Product
September 12, 2013
Do you know how to price a product? I see so many people who under price because they think a low price sells a product. But that is the wrong strategy and you will find yourself in a business that makes no money. This Pricing...
When Pricing Products Too Low Can Actually Prevent the Sale
September 9, 2013
Did you realize that pricing products too low can actually prevent the sale? Over and over again, the most common question I get asked is how to price a product, or should be lower their prices because no one is buying. But it is not...