marketing ideas for augustAre sales a little sluggish? Need some marketing ideas for August? Here are a few things I recommend if you need to get things going for your small business this month.

August Marketing Ideas
  • If you’re a female-run business, pitch your success story now to your local newspaper’s business writer for any articles they are thinking of for National Business Women’s Day on September 22nd (they need a few weeks lead-time).
  • At very least, if you’re a female business owner, pose in a shirt with your business name on it, post the photo to your social media with the hashtag #nationalbusinesswomensday. Then ask followers to #like and #share for some free publicity. Also give a #shoutout to a few female businesses you support – maybe mine :).
  • Whether you sell online or in a brick and mortar, include a one-page holiday gift guide-type flyer for your business in every customer’s package, to get them coming back for those big Christmas sales.
  • Are any of your products a possible gift idea for a local business to gift to their employees and/or clients this holiday season? Then ready your pitch for early September as a way to get a few volume orders. Even if you are a service business, like a restaurant or travel agency, you can pitch gift cards or gift certificates for your business.
  • Did you know that “Labor Day sales” is the most searched sales weekend after Black Friday sales, and it accounted for $2.6 billion in revenue in 2020? So plan for an epic Labor Day Sale as a great way to clear out summer items and promote fall merchandise. Try something unique, like mystery boxes of products or other bulk purchase-type offers.
  • Fall is all about fairs, festivals and other Halloween and Thanksgiving events. So take advantage of your local market by seeing if there are affordable opportunities to advertise your business. This can be in flyers, signage and other marketing materials.

Easily and affordably market and promote your small business every month with my sure-fire tactics, outlined in my 12-Month Marketing Strategy Plans, where everything you need to do is laid out for you. Download today!marketing ideas for august

About Me

As a long time marketing consultant who has been blogging about e-commerce since 2012, I advise, coach and mentor small businesses selling online.  I first got involved in e-commerce back in 2002, wanting to sell online a book I had written. After years of selling on Amazon I decided to take the experience I had in e-commerce, merge it with my professional marketing background and start a blog with marketing advice for small businesses selling online. My advice has been featured in the NY Times, Success Magazine, American Express Open Forum, Big Commerce blog, Business2Community and SheKnows to name a few.

 

 

 

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