product ideas for small business Archives

Want to know how to revamp old products?

If you are looking for a new product idea, sometimes the easiest way to find it, is to take a common everyday product we all use and make it even better.

One way to start is by reading review of current product offerings, and see what people like, dislike or wish the product had.

Then try reviewing my points below.

Revamping a Product

Let’s take soap for example. How do you improve upon soap? How to Revamp Old Products

Well, maybe you could:

make it last longer
smell better
clean better
look better
add some secret ingredient

OR you position it to a specific market segment: How to Revamp Old Products

soap for men
soap for kids
soap for sensitive skin
soap for dogs
soap for removing paint from hands

OR maybe it is how you package it: How to Revamp Old Products

a bar
a loaf
a ball
in a pump bottle
in cutout shapes
on a rope

New Product Ideas Checklist

So, simply take a current popular everyday product, and then answer these questions. How can I make it:

look better
taste better
smell better
sound better
feel better
function better
more interesting
more useful
more fun
solve a current problem with the product
combine two products in one

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Quirky Product #1

Their current top seller is actually a product I think is quirky but also practical, which doesn’t always happen. It is a Scratch off World Map Wall Poster. Every time you visit a country, you scratch it off the map the same way you do a scratch off lottery ticket. So now everywhere you’ve been is highlighted in red. Great gift for the world traveller, and anything that is a gift idea and quirky is always a big seller.

Quirky Product #2

Why Quirky Products Always Sell

Their next top seller is Hot Chocolate on a Stick. Since everything seems to be on a stick these days, I guess it makes sense. For $16 you get four cubes of Belgian Chocolate that you dunk into steaming milk. Not necessarily something I would buy for myself, but it could be one of those gifts you give a co-worker in a Christmas exchange. Definitely conversational.B

Why Do Quirky Products Sell?

The point I am trying to make is sometimes a product is so unique and unusual that people will buy it solely for that reason. It may not have a long product life cycle, especially when the novelty wears off, but it could make you a lot of money in a very short time. So are these ideas ingenious or just silly or both? Whatever they are, the lesson to be learned here is that quirky always sells and always get publicity. For example, I’m writing about it!

Be sure to visit my Shopify store to see my Products and Services for sale.

Be sure to also read New Ideas for Product Photography.