publicity for small business Archives

Right now is a good time to pitch a story to your local business reporter in hopes of getting some press for your company in December and January. Even if you sell online and internationally, never discount the power of your local market.

Here are some headlines you could pitch or maybe one of these will inspire one of your own:

December PR Ideas

How This Local Business is Pulling Out all the Stops for the Holiday Shopping Season
Local Company to Host Food and Toy Drive
Was Black Friday a Boom or Bust for These Small Businesses
Why You Should Shop These Local Businesses This Christmas Season

January PR Ideas

How a Bad Winter Could Impact These Local Businesses
Challenges and Wins in 2022 for Local Companies
Our Favorite Local Small Businesses of 2022
What These Local Companies Plan to Do Differently in 2023
Advice for Starting a Business in 2023, from 5 Local Small Business Owners

As I have always said, you have to give a reporter a compelling and timely story headline (and then show how your company would fit in the story) as this makes it easier for them to see the value in the pitch.

My Publicity Planner is part of my Marketing Planner Bundle, and it will help you create, plan, and organize your pitches.

Good luck and let me know if you have success!