by Gail Oliver, Online Marketing Consultant

Black Friday Marketing Ideas Etsy ShopIf you plan on offering a Black Friday and/or Cyber Monday sale at your Etsy shop, then I highly recommend that you invest in an affordable ad graphic that you can use in your Etsy shop, in your emails and on social media to really help drive traffic. For example, this Black Friday ad graphic from the Etsy shop, TaunaDesignStudio has so many uses, just keep reading.

Tips for Your Black Friday Ads

    • Include the ad graphic as one of your Etsy product photos (even asking people to pin, etc.) and/ or use it as your shop view image for one of your listings, just for the day.
    • Put the ad graphic in your Etsy shop banner and Facebook banners.
    • Use the ad graphic as your Etsy avatar and social media avatars for the day.
    • Ask all friends and family to post the ad graphic on their social media sites.
    • Use the ad graphic as a one-day ad on Facebook, Instagram and Pinterest.
    • When posting it on social media include hash tags such as #blackfriday2018, #blackfridaysale, #blackfridayshopping, #blackfridaydeals.
    • Make the ad graphic front and center in your email to customers as well as part of your email signature.
    • Print out business cards with the ad graphic on one side and your shop information on the other and leave on car windshields at the malls.

What Sells Big on Black Friday?

Want to know one of the most popular items for people to buy on Black Friday? Engagement rings!  This is due to the fact that Black Friday is predominantly seen as a time to get an amazing deal on those high ticket items (TVs, tires, iPhones) and engagement rings are a high ticket item. Also, 80% of all engagements occur between Christmas and January 1st so the timing is right.

Marketing Strategy & Business Consulting

GB OliverSince 2010 I have advised thousands of small businesses and I can help yours too. My very affordable marketing consultations provide advice, feedback, direction and an experienced second opinion on any of your business struggles or questions. Learn more here.

© 2018 Gail Oliver. All rights reserved.