An online retailer had an interesting sales promotion this week. The offer was another 25% off their already 40% off sale. I have to be honest, I jumped on it. It made it seem like I was getting 65% off, but if you do the math it was more like 55%, which is still good, don’t get me wrong.

But there was something about a discount on a discount that made it feel like it was too good to pass up. Plus, it was one-day only and they indicated certain items would sell out. All of these things together got me to act quickly.

So give it a try on some of your sales merchandise that you are really trying to liquidate (if your profit margins allow for this deep a discount). 

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