Skyrocket Your Website Traffic with This Back to School Idea

back to school promotional ideas Did you know that “School Supplies Giveaway Near Me” is a top Google search every August? No matter what your business – be it a realtor, online store, travel agent, etc. – if you were to do a school supplies giveaway to your local community, for a roughly $100 investment, you can get thousands of local customers checking out your business. Plus, if you ask for their email address on the entry form, you substantially increase your email list.

How to Promote the Giveaway

Post the giveaway on your website or blog and optimize it for the search “School Supplies Giveaway” (the “near me” portion is assumed by Google based on where you are and where the searches are coming from).
Post the giveaway on Instagram, Facebook, and X. (Read: My Instagram Giveaway Tips)
Email the giveaway announcement out to local customers.
Email the giveaway announcement out to local schools and they might relay it on their social media sites.
Send an email to your local newspaper letting them know about the giveaway and they will likely promote it for free.
Send an email to any local mom bloggers or influencers letting them know about the giveaway and they will likely promote it for free.
If you have an office or store front, display the giveaway right in the window.

If you need more creative and affordable ways to promote your small business, try one of my Personal Phone Consultations or check out my 12-Month Marketing Plans.