Category: 30-SECOND READ

Why You Need Many Sources of Traffic

posted by: Gail Oliver, Online Small Business Consultant

October 11, 2019

A lot of people come to me and wonder why traffic to their website, blog or online shop is low or decreasing, and it is typically because they have only one main source of traffic. Your traffic should always be a mix from search engines (organic), referral...

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Two Sales Tips for Quick Sales

posted by: Gail Oliver, Online Small Business Consultant

September 27, 2019

Have you ever tried running a 24-hour sale? They truly are the most effective type of sales promotion because they get people to act quickly, especially if there is a tick down showing how much time there is left before the sale ends. Another key...

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Cool Promotional Item Idea

posted by: Gail Oliver, Online Small Business Consultant

September 20, 2019

Believe it or not,custom hair scrunchies that have your business name on them are a hot sales promotional item, according to the Advertising Specialty Institute. Ideal for dance studios, spas, camps, sports teams and gymnastics clubs, even restaurants for servers to wear or as gifts with...

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Blog Ideas for an Online Store

posted by: Gail Oliver, Online Small Business Consultant

September 1, 2015

Does your online store have a blog? Need blog ideas for your online store x Content marketing is a great way to drive traffic through SEO. The key is to focus on content that will attract your ideal customer, particularly if based on how they...

30-SECOND READ Small Business Marketing Ideas

5 Creative Marketing Ideas If You Sell Kids and Baby Products

posted by: Gail Oliver, Online Small Business Consultant

July 9, 2015

Do you need creative marketing ideas if selling kids and/or baby products? Getting your products in front of parents is obviously a key component to finding success in this market. Below are just a few of the creative tactics from my 12-Month Marketing Plan for Online Kids...

30-SECOND READ My Marketing Advice

3 Creative Ways To Circulate Your Business Card

posted by: Gail Oliver, Online Small Business Consultant

December 9, 2013

Need a few Creative Ways To Circulate Your Business Card? A business card is still a cost-effective way to advertise your online business. Make sure the card has a design that really gets attention, your shop url is large and clearly noticeable and it is...