Do you need creative marketing ideas if selling kids and/or baby products? Getting your products in front of parents is obviously a key component to finding success in this market. Below are just a few of the creative tactics from my 12-Month Marketing Plan for Online Kids...
5 Must-Do Marketing Ideas for July
June 23, 2015
by Gail Oliver, Online Small Business Consultant Need some cool ideas to promote your small business in July? Try some of these: 5 Must-Do Marketing Ideas for July Who doesn’t watch Netflix these days? Every month when Netflix updates its listings, it trends huge on social...
Where to Sell Your Products Online
June 16, 2015
by Gail Oliver, Online Small Business Consultant I have added a permanent page to my blog for your reference. It is called 50 Online Marketplaces where you can sell your products online, and, as the title says, it includes links to 50 online selling sites. Some of these sites sell...
7 Things Customers Want to See on Your About Page
June 10, 2015
Want to know 7 things customers want to see on your about page? Writing an About page for your website is necessary, but tough to do when it is your own business. You can be too close to it to be objective and get your...
Summer is almost here and it provides a ton of opportunities to promote your business at every type of popular, well attended event. This is a great time to use your friends and family members to get the word out about your business, and it...
Marketing Mix 4P Example
May 12, 2015
Need a Marketing Mix 4P Example? This tends to be a popular marketing question so I thought I would answer it. The four Ps are Product, Price, Place, Promotion, and they should also occur in that order when starting a new business. Why? Because all...
As I have said before on my blog, if you are going to have your own business, you have to know the success can come and go. As a result, it is very easy to get down on your business and lose motivation when those...
by Gail Oliver, Attention Getting Marketing You may not have heard, but next week (May 4 to 8) is National Small Business Week (be sure to use the hash tag #DreamSmallBiz) and it is a good time to pitch a story about your business to your local...
3 Awesome E-commerce Tips of the Week
April 21, 2015
By Gail Oliver, Online Marketing Consultant I found some really effective tactics being used at some online shops that I thought I would share, that may add value to your e-commerce site. Make Your Email Sign Up More Attention Getting The Palm Tree Boutique did something smart. When...
Social Media Acronyms and Internet Slang
April 15, 2015
Are you confused sometimes when you see a group of letters in the caption of an Instagram post? These are called social media acronyms and Internet slang. I’ve compiled a list of the most popular ones below, and maybe some of these will help you...