HubSpot indicates that the average e-commerce industry conversion rate is 2.04%. If your business is not getting this, it could be a variety of factors, and it might be an easy fix. Order my phone consultation and I can quickly determine why your conversion rate...
Tag: blog roundups
5 Ideas to Give Your Business a Boost in January
January 10, 2020
by Gail Oliver, Online Marketing Consultant A new year is always a great opportunity to try new ways to market your business! If you sell art, wedding rings, wine products or pet products, then take advantage of upcoming editorial opportunities such as National Inspire Your...
Try This “Discount on Discount” Sales Trick
December 13, 2019
An online retailer had an interesting sales promotion this week. The offer was another 25% off their already 40% off sale. I have to be honest, I jumped on it. It made it seem like I was getting 65% off, but if you do the...
Why Trader Joe’s is a Marketing Star
November 2, 2019
Trader Joes is a marketing powerhouse food store. This article from Vox shows how Trader Joe’s knows how to take advantage of the biggest food purchases of the year, which is fall through to early February. They start by stocking the largest and most diverse products...
Easy Local Publicity Opportunity
October 4, 2019
If you are not approaching your local newspaper’s business writer NOW with a story pitch on how to include your small business in any articles they are planning for Small Business Saturday (November 30th) you are missing out on a huge opportunity – so do...
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