thank you card marketing Archives

thank you card marketing tool A thank you card can be a very versatile marketing tool. Two things it can do:

Gives you an opportunity to get repeat business by offering a discount off their next purchase, or other type of offer.
Gives you an opportunity to be remembered by your customers, for repeat or referral business, by putting something useful on the back so they will keep the card.

For example, take my editable Thank You Card template shown here. Let’s say that you sell gifts. Then the back of the card having a calendar highlighting the various holidays throughout the year makes sense. The customer is more likely to keep this card and post it to their fridge, desk wall, etc., and remember your business as a result.

For example, in my Etsy Holiday Sales Planner, I always recommend including a Christmas cookie recipe card in every gift package, because the customer will keep it, and then pull it out year after year and remember your business.