You want to optimize your Instagram Link In Bio because right now, the Instagram bio only allows you to use one link, unless you use a link extender. A link extender means that when visitors click on the link in your bio, it will go to a page that has several links on it, which you can even customize with your branding. This is mine.
Within this page, you can link to your ecommerce site, blog, specific blog posts, and other social media pages.
I use Link.tree, and they offer four packages, from free up to $20 a month. The more expensive packages mean you can also sell directly from your link extender page – saving customers the extra steps of going over to your ecommerce site – as well as collect emails right from the page, even collect payments.
It’s worth checking out if Instagram is a major source of traffic and marketing for your business.
About Me
A 20+ year marketing professional, small business consultant, ebook author & blogger, my advice has been featured in the NY Times, Success Magazine, American Express, Big Commerce, Business2Community to name a few – so this is professional advice you can trust!
I have consulted for thousands of small businesses since 2012. It really does help to talk to someone who is objective to get a new, but professional, perspective. I have also written publicity pitches for clients that resulted in them being featured in Real Simple Magazine, Apartment Therapy, House Beautiful, Vanity Fair, Houzz, Martha Stewart, Glamour Magazine, LONNY, DesignMilk, Emmaline Bride,– just to name a few. Learn more about my marketing services here.
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