fast way to discover your target customer

a fast way to discover who your target customer is Need a fast way to discover your target customer? Well all you have to do is simply read your top competitors’ reviews.

Here you will see a name and sometimes a photo, and this will help you determine age and gender.

Then they will also typically have their country and maybe even their city. Again, these are all key demographics.

If you actually read the reviews, you will learn more as well. Maybe who they were buying the item for, or what they planned to use it for.

Then you can determine things like, maybe they have a lot of men buying this as a gift for their wife, or a lot of professionals are using the product as opposed to the end user.

You may even learn where the customer discovered the brand in the first place i.e. I saw this on Instagram and had to buy.

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