Are your sales on Etsy not doing so hot? A lot of the time, success on Etsy is really based on WHAT you sell. Customer Success Story When I consult for an Etsy shop, analyzing their product line is a large part of it, where...
Category: My Marketing Advice
The $242 Billion Business of Corporate Gifts
May 17, 2023
Are you making sure that your products can be sold as gifts for clients and employees? COVID helped the Corporate Gift Market to double in size, and it now stands at US$242 billion annually, worldwide, according to a study done by Coresight Research. It is...
New Business Idea: Sell An “Experience”
April 25, 2023
You’ve heard a lot about turning your knowledge into an online course, but that approach has become pretty exhausted. A different approach, which I think is more effective, is what Uncommon Goods is doing. Capitalizing on the gift market, they are selling “experiences” as gifts....
A Brilliant Co-Marketing Idea
April 10, 2023
I was writing something for a restaurant in Texas called Doña Maria Dominican Cuisine and they told me something unusual. They said that people who came to their restaurant, and had never even eaten cuisine from the Dominican Republic before let alone even heard of...
Online Products to Sell
April 3, 2023
Are you looking for some new and fresh ideas for online products to sell? When I wrote my latest ebook, 187 All-New Product Ideas for 2024, I brainstormed how to take currently top selling products and make them even more desirable to customers, based on...
How A Thank You Card Can Be An Awesome Marketing Tool
March 17, 2023
A thank you card can be a very versatile marketing tool. Two things it can do: Gives you an opportunity to get repeat business by offering a discount off their next purchase, or other type of offer. Gives you an opportunity to be remembered by...
Using Your Business Forms to Get More Sales
March 8, 2023
You should always be trying to make a sale, even when you just made one. For example, I created this new Editable Invoice Template and at the end I added: WANT A FREE GIFT? Refer us to get a $25 gift card for every new...
Email Customers This Spring Newsletter Idea
February 17, 2023
If you don’t have a blog, you can still take advantage of content marketing by sending your customers an informative spring newsletter based on top trending topics in March. Write a short article for your newsletter based on one of these top searched topics below....
A Fast Way to Discover Who Your Target Customer Is
December 16, 2022
Need a fast way to discover your target customer? Well all you have to do is simply read your top competitors’ reviews. Here you will see a name and sometimes a photo, and this will help you determine age and gender. Then they will also...
An Easy Way to Measure Online Ad Success
December 7, 2022
Need an easy way to measure online ad success? When you run online ads – whether it is on Google, a blog or social media – here is a quick way to see if your ads are working. One key metric you will get is...
You must be logged in to post a comment.