Today’s small businesses really need that personalization factor in order to connect with potential customers and secure their business … and a brand story can do just that. I have to be honest, the About Me section is one of the first places I go...
Social Media Ideas for September
August 13, 2023
If you’re planning your social media calendar for September, here are some creative posting ideas. If you need more ideas, be sure to download my Best-Selling 365 Day Social Media Calendar newly updated to cover July 2023 to August 2024! September Social Media Posting Ideas...
Want Your Website Traffic to Skyrocket This Fall?
August 10, 2023
Every fall, local searches for “fall festivals near me”, “pumpkin patches near me”, “haunted houses near me” and other seasonal events SKYROCKET on Google. Since Google automatically knows the location of your website or blog, your business website will show up for these “near me”...
Business Continuity Plan BCP
July 11, 2023
A Business Continuity Plan or BCP is a necessary document for any small business, because, if something happened to you tomorrow, what would happen to your operations? When you run your own business, it can be very autonomous. As such, your spouse, partner and/or grown...
31 Social Media Ideas for Every Day of July
June 20, 2023
I just updated my 365 Social Media Calendar to go from July 2023 to June 2024, so as a freebie, here are July’s ideas for free! Social Media Posting Ideas for July JULY 1: Post a fun Canadian fact, graphic or meme wishing Canadians a...
The Hottest Tiktok Trends Right Now
May 30, 2023
If you use Tiktok to market your small business, you know that it can be all about trends. Here are some the hottest Tiktok trends right now that your business might be able to benefit your business. #Cleangirlaesthetic The clean girl aesthetic covers decor, fashion...
My Latest Side Hustle Ideas
May 25, 2023
I love Google Trends because they give you so many ideas for small businesses and side hustles. Here are a few side hustle ideas I came up with based on some search trends from the last couple of weeks. Summer Lessons and Teaching Kids Google...
The $242 Billion Business of Corporate Gifts
May 17, 2023
Are you making sure that your products can be sold as gifts for clients and employees? COVID helped the Corporate Gift Market to double in size, and it now stands at US$242 billion annually, worldwide, according to a study done by Coresight Research. It is...
Memorial Day Sales & Ongoing Offers for Veterans
May 11, 2023
Did you know that every May, “Memorial day sales” is one of the top searches on Google? In terms of annual sales, it is not as popular as “Black Friday sales“, but it is a more popular search than either “Cyber Monday sales” or “Labor...
You Have To Try This Email Marketing Idea
April 30, 2023
I saw this email in my in-box and I thought the subject line was simple but brilliant: This florist, who I have purchased from in the past, is using the various national days to drum up business, and you can do the same. Below are...