Attention Getting Marketing

Small Biz Success Tips – Since 2012

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Why Your Business Should Set Up Google Alerts

September 20, 2022 /

In my 12-Month Marketing Plans, one thing I always recommend is that you set up free Google Alerts.

What this means is you give Google certain keywords that you wish to be alerted for, so when a blog post, magazine article or news report shows up with those keywords in it, they send you an email letting you know.

For example, let’s say you are a Boston seafood restaurant. You can set up Google alerts for: Boston, Boston restaurants, Boston seafood restaurants and your restaurant name.

If you sell fashion jewelry on Amazon, maybe you want to set up alerts for: fashion, jewelry, jewelry trends, fall jewelry, Amazon, ecommence, gifts and even a competitor’s name.

How Google Alerts Can Help
  1. It’s a great way to create a media contact list by noting writer’s names and publications that write about your line of business.
  2. You can comment on these articles, which means your business name will now be seen by their readers. Most comment sections also allow you to add your business url, so it counts as a backlink, which helps your SEO.
  3. You can see the types of articles writers like to write about in your field, and this helps when pitching a story about your business.
  4. You can stay on top of key trends in your market and industry.
  5. You get ideas of what to write for your own business blog.

So set them up today using the link I gave above. Again, they are free.

More Articles
About Me

Do you need your Brand Story written or an SEO-Optimized Blog Post or a Personalized Business Consultation? As a 20+ year marketing professional and small business consultant, all of my services are super affordable.

I have consulted for thousands of small businesses since 2012, and my advice has been featured in the NY Times, Success Magazine, Yahoo Business, American Express, Big Commerce, Business2Community to name a few – so this is professional advice you can trust! Be sure to read an article on Yahoo I was recently quoted in: “4 Businesses to Start in the Fall 🍂”.

My Publicity Pitch service has also gotten my clients featured in Real Simple Magazine, Apartment Therapy, House Beautiful, Vanity Fair, Houzz, Martha Stewart, Glamour Magazine, LONNY, DesignMilk, Emmaline Bride,– just to name a few.

 

 

 

©2022 Gail Oliver. All rights reserved. Google Alerts Set Up. 

Why You Need to Do a Customer Audit

September 13, 2022 /

Why do you need to do a customer audit?customer service audit

I recently decided to break up my Strategic Business Planner into smaller modules, because it could be a little overwhelming to do an audit of every aspect of your business at one time.

The truth is, you do need to do an audit of all aspects of your business from time to time, in order to rethink your overall strategy, but you can focus just on the most urgent issues you have.

My Own Findings About My Customers

One of the first components I broke out is my Customer Audit. Now, I took the audit myself, and discovered some interesting things that I hadn’t realized because I hadn’t been taking the time to look at my business.

One thing I realized was that my male customers seemed to be lower than previous years. Also, I have less UK customers than prior years. I also seemed to be getting more customers in their early 20s. All of this is valuable information in terms of my marketing strategy.

It made be realize that I hadn’t updated my email opt-in incentive for a while, and that there was more I could be doing in terms of my pre-sales and post-sales customer experience, among many other things.

My Customer Audit consists of 8 very easy-to-follow worksheets that will help you ensure that you are targeting the right customer (in terms of age, income, gender, etc.) as well as identify new customer segments, and evaluate your customer service strategy as well. It also prompts you to examine what is your customer experience, both pre-sales and post-sales, what are you doing to retain customers, what are you doing to get referrals and more pressing customer questions.

So many times businesses come to me wanting to find new customers, but are you getting the most out of the customers you already have?

customer service audit

Click to download

If you are interested in analyzing your current customer base and improving your overall customer experience, download my Customer Audit.

More Customer Articles
About Me

Do you need your Brand Story written or an SEO-Optimized Blog Post or a Personalized Business Consultation? As a 20+ year marketing professional and small business consultant, all of my services are super affordable.

I have consulted for thousands of small businesses since 2012, and my advice has been featured in the NY Times, Success Magazine, Yahoo Business, American Express, Big Commerce, Business2Community to name a few – so this is professional advice you can trust! Be sure to read an article on Yahoo I was recently quoted in: “4 Businesses to Start in the Fall 🍂”.

My Publicity Pitch service has also gotten my clients featured in Real Simple Magazine, Apartment Therapy, House Beautiful, Vanity Fair, Houzz, Martha Stewart, Glamour Magazine, LONNY, DesignMilk, Emmaline Bride,– just to name a few.

 

 

 

©2022 Gail Oliver. All rights reserved. Customer Service Audit.

3 All-New Side Hustle Business Ideas

September 4, 2022 /

Everyone is looking to make a little extra money on the side these days, so I found three all-new side hustle business ideas you might want to consider.

Side Hustle Business Idea #1

The other day I noticed someone visiting one of my neighbors and picking up bunches of hydrangea flowers. My neighbor’s yard is lined in hydrangeas trees (which are rapid growers), and it turns out, she sells them to brides who pick them up on the day of the wedding. Typical price is $6 per stem.

Now, you could take this idea even further and purchase a small greenhouse for your yard and grow seasonal floral items, like poinsettias for Christmas or mums for fall. You could sell them to local stores and farmer’s markets.

Side Hustle Business Idea #2
Side Hustle Business Ideas

Click to download

I have a relative who drives a city bus, but is thinking of retiring. However, he still wanted to do some part-time work using his driving skills. I mentioned that there is a huge backlog of teens trying to get driving lessons as many driving schools couldn’t operate during the pandemic. So I suggested he consider becoming a private driving instructor.

I also mentioned the possibility of being a “private” driver. When we were staying at a hotel years back, we had trouble getting a taxi to go to a destination that was about 45 minutes away. So the concierge recommended using their private driver service. The driver was not an employee of the hotel, but had their own business and the hotel just used them as needed. So for a little more money, we got a luxury car ride to our destination.

Side Hustle Business Idea #3

I had another neighbor who owned a utility trailer, the kind you could attach to a hitch and haul small stuff. Everyone on the street was constantly borrowing this trailer. So, if you have one, consider renting it out for a daily or weekly rate. It is particularly in big demand this time of year when college kids are heading off to school. The rate is around $25 a day, higher if demand is great and trailers are scarce.

Be sure to read an article on Yahoo I was recently quoted in: “4 Businesses to Start in the Fall 🍂”.

Side Hustle Business IdeasAbout Me

Do you need your Brand Story written or an SEO-Optimized Blog Post or a Personalized Business Consultation? As a 20+ year marketing professional and small business consultant, all of my services are super affordable.

I have consulted for thousands of small businesses since 2012, and my advice has been featured in the NY Times, Success Magazine, Yahoo Business, American Express, Big Commerce, Business2Community to name a few – so this is professional advice you can trust!

My Publicity Pitch service has also gotten my clients featured in Real Simple Magazine, Apartment Therapy, House Beautiful, Vanity Fair, Houzz, Martha Stewart, Glamour Magazine, LONNY, DesignMilk, Emmaline Bride – just to name a few.

More Business Ideas

 

 

 

© 2022 Gail Oliver. All rights reserved. All New Side Hustle Business Ideas

Google Trending Searches for October

August 29, 2022 /

google trending searches OctoberThe top Google trending searches for October provide inspiring and SEO-optimized ideas for your blog and social media marketing.

Here are some of the top Google Trending searches from last October, which are likely to repeat this year:

  • Corn maze near me
  • Pumpkin patch near me
  • Apple picking near me
  • Haunted hay ride near me
  • Fall rock painting ideas 
  • Fall color map
  • What’s open on indigenous people day?
  • Facts about indigenous people day
  • Indigenous peoples day colors
  • Best Halloween party songs
  • Last minute Halloween DIY costumes
  • Witches brew recipe
  • How to make Diwali lantern at home?
  • How to make Rangoli?
  • Easy pumpkin carving
  • How to celebrate the Dia de los Muertos?
  • How to make tombstones?
  • Candy corn nail designs
  • When is mental health awareness week?
  • How to cope with anxiety?
  • Where to buy anxiety rings?
  • How many wild card games in MLB?
Try This Idea!

One of my favorite marketing ideas that I always recommend to local businesses is to create a one-page flyer that has all of the local fall attractions (such as corn mazes, haunted rides, etc.) and distribute it around the neighborhood, with your business information on the back. I guarantee that people will keep this flyer and put it on their fridge, making it a long-term ad for your business.

Google Trending Searches October

Click to download.

Want More Searches?

Find the other 65 top October Google Trending searches in my Etsy Holiday Planner, along with the top Google Trending searches for November and December.

Read 3 Awesome Holiday Product Ideas on my Instagram today.

More SEO Articles
About Me

Do you need your Brand Story written or an SEO-Optimized Blog Post or a Personalized Business Consultation? As a 20+ year marketing professional and small business consultant, all of my services are super affordable.

I have consulted for thousands of small businesses since 2012, and my advice has been featured in the NY Times, Success Magazine, Yahoo Business, American Express, Big Commerce, Business2Community to name a few – so this is professional advice you can trust! Be sure to read an article on Yahoo I was recently quoted in: “4 Businesses to Start in the Fall 🍂”.

My Publicity Pitch service has also gotten my clients featured in Real Simple Magazine, Apartment Therapy, House Beautiful, Vanity Fair, Houzz, Martha Stewart, Glamour Magazine, LONNY, DesignMilk, Emmaline Bride,– just to name a few.

 

 

 

© Gail Oliver 2022. All rights reserved. Google Trending Searches October

Try This Easy Instagram Challenge Idea

August 24, 2022 /

Have you thought about trying an Instagram challenge contest?

I have to be honest, when I see businesses offering contests where you simply enter to win, I always think my chances are so-so, so why bother.

But, if the brand was to make the contest a challenge that I might be good at, then it might be worth my while.

HERE’S MY IDEA

For example, on your Instagram account, try running a contest whereby people have to submit an amazing fall photo from their town that you will post to your Instagram. The photo that gets the most likes, wins.

It works out well for you, because it is a chance for one of your posts to get a lot of likes.

The great thing about fall is that it offers so many opportunities, from seasonal trends like pumpkin spice to Back to School to Halloween to Thanksgiving. Think of a challenge for all of them!

About Me

Do you need your Brand Story written or an SEO-Optimized Blog Post or a Personalized Business Consultation? As a 20+ year marketing professional and small business consultant, all of my services are super affordable.

I have consulted for thousands of small businesses since 2012, and my advice has been featured in the NY Times, Success Magazine, Yahoo Business, American Express, Big Commerce, Business2Community to name a few – so this is professional advice you can trust! Be sure to read an article on Yahoo I was recently quoted in: “4 Businesses to Start in the Fall 🍂”.

My Publicity Pitch service has also gotten my clients featured in Real Simple Magazine, Apartment Therapy, House Beautiful, Vanity Fair, Houzz, Martha Stewart, Glamour Magazine, LONNY, DesignMilk, Emmaline Bride,– just to name a few.

BE SURE TO ALSO READ

 

 

 

©2022 Gail Oliver. All rights reserved. Instagram Challenge Idea. 

Best Online Side Hustles for Teachers

August 17, 2022 /

by Gail Oliver, Online Marketing Consultantbest side hustles for teachers passive income side job online

Are you a teacher looking to make more money in your spare time? One of the best ways is to sell your knowledge.

For example, there are two shops on Etsy making thousands of dollars a month selling their study notes from nursing college.  Their study note products range in price anywhere from $50 to over $200, and they are getting it! What seems to be resonating with buyers is the realistic handwritten, note-like layout. Being a teacher, I’m sure you have study notes like this. Keep reading and I’ll tell you what and how to sell them, but here are some ways to package them:

Educational Products for Teachers to Sell

  • Study Notes for Students in Teacher’s College (for every year & every subject)
  • Study Notes for Elementary School Students (for every grade & every subject)
  • Study Notes for Middle School Students (for every grade & every subject)
  • Study Notes for High School Students  (for every grade & every subject)
  • Lesson Plans for Home Schoolers (for every grade & subject)

Educations Products That Are Trending

Nursing Study Notes for Sale

You can also look at Google Trends to see the type of educational materials people are looking for. For example, this past week these were top searches, and all of these could be How-To Guides:

  • How to teach phonics?

  • How to teach reading comprehension?

  • How to teach sight words?

  • How to teach phonemic awareness?

  • How to teach prosody in reading?

How and Where to Sell

If you wish to sell your study notes and lesson plans digitally all you have to do is scan your notes and turn them into a PDF for customers to download, and then sell on Etsy or Gumroad.

CLICK TO DOWNLOAD ON ETSY

If you also wish to sell them in printed form, you can do this through a print fulfilment company like Printify, where they will handle everything, even the shipping. But you still need a storefront like Etsy or Gumroad.

If you have no idea how to start your side hustle, I highly recommend downloading my best-selling  How to Start a Small Business Planner.  It will help you easily get your business quickly up and running with step-by-step planning pages and checklists with everything you need to do. It even includes a hyperlinked list of print fulfillment companies and an Etsy set up checklist saving you valuable time.

The possibilities are endless, and you likely already have the materials. If you have certain knowledge, study or learning tips that work, why not sell them!

Decorate Your Classroom with $2 Printables!

 

About Me

etsy success tips

CLICK TO DOWNLOAD ON ETSY

With 20+ years in marketing, my advice has appeared in publications from the New York Times to Success Magazine. My blog was chosen by AmericanExpress Open Forum (the people behind Small Business Saturday) as one of their “Top 10 Small Business Blogs“. I am also a contributor at Business2Community.com and a Small Business Expert at SheKnows.com, the #1 Women’s Lifestyle website. I have gotten my clients coverage in Real Simple, House Beautiful, Apartment Therapy, Vanity Fair, Houzz, Glamour, LONNY, DesignMilk, Emmaline Bride, Martha Stewart, Buzzfeed, just to name a few.

©2023 Gail Oliver. All rights reserved.

 

 

 

Easy Ways to Improve Your Small Business SEO

August 15, 2022 /

small business seoAre you looking for ways to improve your small business SEO? Search is still the number one traffic generator for most small businesses, so your SEO strategy should be your first priority.

Small Business SEO Ideas

I have talked many times about how important it is to optimize for search phrases that use prepositions, pronouns, and determiners such as “with” “that” and “for” as this is how people search for products and services.

Product Business SEO Ideas

Let’s say that you sell backpacks. Then you go to Google autocomplete, type in “backpacks with……” and repeat for “for” and “that”. For most product searches, “best” is a popular adjective that you might want to include as well. These are the actual Google searches that fill down:

“With” Searches

  • Backpack with wheels
  • Backpack with laptop compartment
  • Backpack with water bottle pocket
  • Backpack with lunch bag
  • Backpack with shoe compartment

“Best” and “For” Searches

  • Best backpack for travel
  • Best backpack for business travel
  • Best backpack for kindergarten
  • Best backpack for college

“That” Searches

  • Backpacks that open like a suitcase
  • Backpacks that fit in overhead
  • Backpacks that open from the back
  • Backpacks that fit a 16 inch laptop

Not only does this help you see how people are searching, but also what they are searching, which is also ideal for gathering new product ideas.

Service Business SEO Ideas

What if you are selling services as opposed to products. A lot of these same keywords can be used to find the top searches for what you are offering. For example:

“For” Searches

  • Catering service for birthday party
  • Catering service for office
  • Catering service for wedding
  • Catering service for 15 people

“With” Searches

  • Catering service with venue
  • Catering service with price list
  • Catering service with servers
Professional Business SEO Ideas

The same can be said for professionals. “Best” is always popular, along with “who“. For local professionals, “near me” is always a go-to search phrase. i.e. Plumber Near Me (be sure to read this post of mine, “Try This Trick to Find a Local Business Idea“.

“Best” and “For” Searches

  • Best realtor for selling land
  • Best realtor for rentals
  • Best realtor for bad credit

“Who” Searches

  • Realtors who help find rentals
  • Realtors who sell mobile homes
  • Realtors who specialize in investment properties

So if you want to improve your SEO, try to find popular search phrases using these words. Be sure to visit my Shopify stores for a wide variety of my business & marketing downloads.

About Me

Do you need your Brand Story written or an SEO-Optimized Blog Post or a Personalized Business Consultation? As a 20+ year marketing professional and small business consultant, all of my services are super affordable.small business seo

I have consulted for thousands of small businesses since 2012, and my advice has been featured in the NY Times, Success Magazine, Yahoo Business, American Express, Big Commerce, Business2Community to name a few – so this is professional advice you can trust! Be sure to read an article on Yahoo I was recently quoted in: “4 Businesses to Start in the Fall 🍂”.

My Publicity Pitch service has also gotten my clients featured in Real Simple Magazine, Apartment Therapy, House Beautiful, Vanity Fair, Houzz, Martha Stewart, Glamour Magazine, LONNY, DesignMilk, Emmaline Bride,– just to name a few.

More SEO Articles

 

 

 

© Gail Oliver. All rights reserved. Small Business SEO

Halloween Marketing Ideas

August 7, 2022 /

halloween marketing ideasLooking for some Halloween marketing ideas?

As I mentioned in my post, Your August Marketing To Do List, Halloween has become the second biggest retail buying occasion. Last year, spending on costumes, decorating and other Halloween items was more than US$10 billion.

Therefore, I thought I would come up with some creative Ideas for all types of small businesses.

Restaurant & Coffee Shop Halloween Marketing Ideas
  • If you own a coffee shop or restaurant, offer a Halloween theme drink (or entire dining experience) for the entire month. A good example is how Starbucks and Disney World offer Halloween menu items every October.
  • If you own a Mexican restaurant, considering offering a Day of the Dead (or Día de Muertos or Día de los Muertos) special dinner, even encouraging guests to dress up for it (even though it will fall after Halloween this year on November 2nd). It can become an annual event.
  • Work with local attractions that offer “ghost walks” to offer a dining and ghost walk experience package, particularly to guests staying at local hotels.
Retail & Ecommerce Halloween Marketing Ideas
  • halloween marketing ideasIf you own a retail store, decorate your store windows for Halloween, much like people do for Christmas. For your online store, add Halloween banners, categories and shop sections. Give the shop section a cool name like, “Halloween Haven”, the way Grandin Road does.
  • Offer your regular products in Halloween colors, scents and flavours, like Bath and Bodyworks does with their Perfect Pumpkin Hand Soap, so it becomes part of your Halloween decor.
  • Turn your store shopping bags into a limited number of keepsake Halloween bags that kids can take Trick or Treating, with free advertising for you year after year.
Travel Agency Halloween Marketing Ideas
  • If you’re a travel agency, consider offering Halloween weekend experiences, such as to cities with amusement parks that are holding scare events, or even far away ones, like Dracula’s Halloween Party in Romania (Transylvania).halloween marketing ideas
Beauty Business Halloween Marketing Ideas
  • Halloween makeup is one of the top Google searches every October, so if you sell cosmetics, create a DIY Halloween Makeup Kit to sell.
  • If you own a beauty salon, offer Halloween makeup services and/or classes for additional revenue during October.
Bakery Business Marketing Ideas

Create a DIY Halloween Cookie Decorating Kit (one of the top searches last year) and/or a DIY Haunted House Decorating Kit (like a gingerbread house).

New Halloween Traditions

Traditions normally associated with Christmas, have now carried over to Halloween, including Halloween advent calendars, Halloween count downs, Halloween wreaths, Halloween stockings, ugly Halloween sweaters, Halloween gnomes and family Halloween pajamas. In fact, searches for Halloween pajamas are up over 350%. These new products pose new opportunities for you.

Other Halloween Business Ideashalloween marketing ideas

A great business idea is a service that decorates houses, businesses, store windows and parties for Halloween. The supplies are your property that you put up, take down and store throughout the year.

About Me

Do you need your Brand Story written or an SEO-Optimized Blog Post or a Personalized Business Consultation? As a 20+ year marketing professional and small business consultant, all of my services are super affordable.

I have consulted for thousands of small businesses since 2012, and my advice has been featured in the NY Times, Success Magazine, Yahoo Business, American Express, Big Commerce, Business2Community to name a few – so this is professional advice you can trust! Be sure to read an article on Yahoo I was recently quote in: “4 Businesses to Start in the Fall 🍂”.

My Publicity Pitch service has also gotten my clients featured in Real Simple Magazine, Apartment Therapy, House Beautiful, Vanity Fair, Houzz, Martha Stewart, Glamour Magazine, LONNY, DesignMilk, Emmaline Bride,– just to name a few.

I also have a wide variety of business & marketing downloads you can check out at my Shopify store.

More Fall Theme Posts

 

 

 

© 2022 Gail Oliver. All rights reserved. Halloween Marketing Ideas. 

Your Marketing To Do List for August

July 29, 2022 /

august marketing to do listHard to believe August starts on Monday, so prepare your small business with my Marketing to do list August.

Back to School

If you sell anything back-to-school-related, the searches have already started. According to Google Trends, these were the top searches this past week:

  • “Back to School events near me” has increased over 100%.
  • “Back to School haircuts” and “Back to School cookie cutters” searches have both more than doubled.
  • “Bento boxes” searches have increased over 250%.

And the top back to school products are:

  • Mesh Backpacks
  • Clear Pencil Cases
  • Storage for College Dorms
  • Twin XL Mattress Protector
  • Bed Risers
  • Shower Caddy
Labor Day Sales Publicity

If you get the free HARO (Help a Reporter Out) emails, you will see that there have been several requests in the past week from major blogs and publications looking to feature Labor Day Sales. It’s a great way to get free publicity for your sale, and “Labor Day Sale” is one of the top searched sales of the year. Also read: Labor Day Sales Opportunity.

More PR Opportunities

If you’re a hispanic-owned business,  start pitching to blogs now to be included in articles such as, “Hispanic Small Businesses to Support for National Hispanic Heritage Month”, which starts September 15th.

SEO Tips

Something as simple as adding the current year to your keywords can help your SEO, as people do search this way. i.e. Fall 2022, Back to School 2022, Halloween 2022, etc.

Create Social Media Posts

Post a reel to Instagram (as it is the most viewed type of content) of a quick pan overview of all of your new fall 2022 collection #reelsofinstagram.

Don’t forget about Pinterest, because it is still used as a search engine by millions of people. So create a Pinterest board titled with a long tail search phrase (4 to 6 words) related to what you sell and even make it seasonal i.e. The Best Fall Sweaters for 2022. Then make sure that every pin you pin to it, also has that long tail search phrase (or at least the keywords) in the pin title and description.

Be sure to read my post, Social Media Ideas for August, and my post Creating Social Media Posts Using Canva.

Halloween Products & Services

Halloween has become the second biggest retail buying occasion. Last year, spending on costumes, decorating and other Halloween items was more than US$10 billion. In fact, it is so big that many retailers have already launched their Halloween collections, which might inspire you:

More Marketing To Do Lists

My 12-Month Marketing Plans are essentially marketing to do lists, but much more detailed and specific to your business. They will help drive more traffic and sales, without spending a lot of money. Be sure to also read my post, My Top Marketing Ideas for August.

Prepare for Holiday Sales
August Marketing To Do List

Click to download

If you sell on Etsy, download my best-selling 2022 Etsy Holiday Sales Planner, packed with the top search phrases, product trends, planning tools, press contacts and so much more!

Me in the Press!

I was quoted in an article on Yahoo Finance called, “4 Types of Businesses to Start in the Fall“. Check it out for more inspiration!

About Me

A 20+ year marketing professional, small business consultant, ebook author & blogger, my advice has been featured in the NY Times, Forbes, Success Magazine, Yahoo Finance, American Express, GO Banking Rates, Big Commerce, Business2Community, SheKnows to name a few – so this is professional advice you can trust!

I sell online on Shopify, Etsy, Gumroad and on Amazon back in its early years. This, combined with my decades of marketing & business experience means I can advise, mentor as well as come up with creative new ideas for your business. It really does help to talk to someone who is objective to get a new, but professional, perspective.

I have also written publicity pitches for clients that resulted in them being featured in Real Simple Magazine, Apartment Therapy, House Beautiful, Vanity Fair, Houzz, Martha Stewart, Glamour Magazine, LONNY, DesignMilk, Emmaline Bride – just to name a few. Be sure to try my Publicity Pitch and other Marketing Services.

I hope you enjoyed my marketing to do list for August.

 

©2022 Gail Oliver. All rights reserved. Marketing To Do List August

Examples of Engaging Product Descriptions

July 26, 2022 /

how to write product descriptions examplesNeed some engaging product description examples?

I love writing all types of marketing copy, but product descriptions are some of my favorites. If this is something you struggle with, below are some examples of copy I have written that might inspire you when writing your own.

I personally do not like it when the writing gets too flowery, as the customer still has to understand what you are selling. I always like to follow an engaging opening paragraph with bullet points of the main features, for those who don’t always want to read a big block of text.

I also always like to end with a call to action getting people to contact you with questions, and a thank you for shopping or visiting the store.

Product Description Example #1

Woven Friendship Bracelet

Beautifully woven from high quality cotton thread, our stylish friendship bracelets come with a sweet message card that you can customize however you wish. With three different styles to choose from, these bracelets are a simple but thoughtful way to reach out to a friend to say hello and send loving and supportive thoughts, so important during difficult times.

BRACELET DETAILS

  • Woven from cotton threads with tie closure.
  • Three different design styles: Thin Braid, Thick Braid, Woven Wrist Plate.
  • Choose from various colors for each design style.
  • A customizable message card comes with each bracelet, with 5 captions to choose from.
  • Bracelet comes in an eco-friendly semi-transparent Glassine envelope (no plastic).
  • Option to have the bracelet come in a high quality gift box.

Your satisfaction is always our top priority and we love to see you happy, so please message us with any questions you may have.

Thank you so much for shopping with Store XYZ!

Product Description Example #2

Thanksgiving Theme Dog Collar

Have your dog or new puppy beside you watching all the Thanksgiving day football games wearing our cotton vanity play collar in a whimsical turkey and football print. The perfect holiday gift for any dog owner, complete the look with the matching leash and ID tag below!

ABOUT THIS COLLAR

  • Get the matching dog tag here.
  • Brown with turkey and football cotton print.
  • Metal D ring adjuster.
  • Side release buckle.
  • Sizes XS to XL (see size chart photo #2).
  • For dogs or cats.
  • Completely customizable.
  • We do not recommend using our vanity collars as leads for strong pulling dogs.
  • FREE shipping.

Please feel free to message us with any questions you may have.

Thank you so much for shopping with Store ABC!

More Product Description Examples

Below are some snippets of other product descriptions I have written:

Men’s Silver Cross Necklace: Chunky in scale, this 925 Sterling silver cross pendant necklace is stunningly handcrafted, making a powerful but still minimalist statement. Featuring a unique silver brushing technique for a grainy texture, the black oxide finish gives it a masculine aesthetic. Completely made by hand, this is true jewelry craftsmanship, for a piece that will last a lifetime.

Monogrammed Leather Portfolio: Are you thinking about gift ideas just yet? How about this zippered Personalized Leather Portfolio for the executive in your life. It’s great for anyone really, laser engraved with a monogram, initials, logo, or even a graphic. It’s made from leatherette (faux leather) so it’s vegan-friendly, and there’s a pocket for a writing pad (included), a half pocket, business card pocket and pen holder. It also has a secure zipper closure keeping everything safely organized inside – and it just looks so good!

Wooden Beside Phone Stand: Are you in need of some night stand organization? This wooden bedside phone stand is the perfect size to hold your phone while it charges overnight, as well as your watch and glasses. You can even have it personalized with a name or monogram for an awesome gift idea for him. Handmade from eco-friendly Ukrainian oak wood, it’s shown here in a chocolate stain, also available in a blue or light wood stain.

Camping Moon Art Print: Wonderfully serene and peaceful, this art print offers a whimsical view of two children camping under a majestic full moon, sure to calm your little one off to sleep. Ideal for your nursery, child’s room or playroom, it comes in three different sizes and mixes beautifully with other prints in our shop to create a captivating gallery art wall.

Also Read: How to Write Product Descriptions That Sell

If you need marketing copy of any kind, please send me an email at attentiongetting@gmail.com to discuss. From brand stories to About pages to blog posts, I write it all!

About Me

A 20+ year marketing professional, small business consultant, ebook author & blogger, my advice has been featured in the NY Times, Success Magazine, American Express, Big Commerce, Business2Community to name a few – so this is professional advice you can trust! Read more about my services, products and marketing plans.

I have consulted for thousands of small businesses since 2012. It really does help to talk to someone who is objective to get a new, but professional, perspective. I have also written publicity pitches for clients that resulted in them being featured in Real Simple Magazine, Apartment Therapy, House Beautiful, Vanity Fair, Houzz, Martha Stewart, Glamour Magazine, LONNY, DesignMilk, Emmaline Bride,– just to name a few. More about my Publicity Pitch service.

©2022 Gail Oliver. All rights reserved. Product Description Examples.

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