by Gail Oliver, Online Marketing Consultant Are you ready to be inspired? My post today is definitely going to get you thinking! Christmas is the biggest buying season of the year, and, as an online shop, it provides you with new selling opportunities, particularly for...
A Popular Search Phrase Your Online Store Needs to Use This Holiday Shopping Season
September 7, 2016
by Gail Oliver, Online Marketing Consultant I was recently reading a report from Think with Google and it indicated that when people are holiday shopping, they can be completely overwhelmed by all of the choices out there. So to save time, consumers tend to rely on a popular...
What To Do When Your Products Aren’t Selling
August 24, 2016
by Gail Oliver, Online Marketing Consultant I have advised thousands of online shops, and a common problem is not being able to recognize why your products are not selling and what to do. It is tough when it’s your own shop because you are too close to...
How to Get People to Promote Your Online Shop
August 18, 2016
by Gail Oliver, Online Marketing Consultant If you want someone to do something for you, you have to do something for them. I can’t tell you how many people email me asking me to promote their app or article to my readers and offer me...
How to Drive Traffic to Your Online Shop During August
July 28, 2016
by Gail Oliver, Online Marketing Consultant My Tactical Marketing Planner for August is out now, and if you are having trouble getting traffic and sales at your online shop, and just don’t have a lot of time to spend on promotion, this downloadable, printable planner...
by Gail Oliver, Online Marketing Consultant Do you want to have your best holiday sales ever at your online shop? Then I have one HUGE tip that I want you to start doing right NOW that will greatly help your sales come the peak period...
12 Unique Farmers Market Booth Display Ideas
July 14, 2016
Need some farmers market marketing ideas? If you have a booth at farmers’ and artisan markets, here are some of my unique farmers market booth display ideas to get potential customers to find your booth, stop at your booth and, hopefully, buy! Now, not all of these...
5 Easy Ways to Promote Your Business This Summer
July 8, 2016
by Gail Oliver, Online Marketing Consultant Summer is here and people are out and about – travelling, going to farmers’ markets, the beach, outdoor concerts – you name it. So it presents a lot of great opportunities for you to get your business seen by...
13 Things to Post to Social Media This Weekend
June 30, 2016
by Gail Oliver, Online Marketing Consultant There is lots going on this holiday weekend, so if you wish to get your business seen on social media in the next few days, this is the type of content you need to post that will likely get share.: What...
Creative Ideas to Market and Promote Your Art
June 23, 2016
If you’re an artist, and you are looking for creative ideas to market and promote your art, here are just a few of my tactics from my 12-Month Marketing Plan for Online Art Stores. In mid December, email a winter theme story pitch idea such...