Want to know the top reasons customers don’t buy online? Do you ever wonder why visitors to your site don’t buy? According to a 2021 survey by Bizreel, the top factors in making a purchase from a website are: Price (89%) Brand (57%) Delivery Method (49%)...
Category: My Marketing Advice
Two Proven Marketing Pricing Strategies To Try
February 24, 2021
Today I am giving two proven marketing pricing strategies to try. A lot of people still do not understand how the law of supply and demand impacts their business, and how it can also affect your pricing strategies. So here are two proven pricing strategies...
Why an Advent Calendar is an Amazing Marketing Tool
November 2, 2020
Need some creative advent calendar ideas, as it is a brilliant marketing idea. Did you know that searches for advent calendars increased 2,000% over the year before? This is because more and more brands have realized what an amazing promotional tool it can be, and...
Popular Gift Keywords You May Not Know About
October 16, 2020
In need of some popular gift keywords? If you want to up your SEO game for gift searches this holiday season (not to mention all of the other gifting times of the year), then you need to understand how people search. Below are some very...
Best Tips for Doing an Instagram Giveaway
September 30, 2020
Here are some Instagram Giveaway Tips Rules to know. A giveaway is a great way to get the attention of your potential customers and increase your social media following. Instagram Giveaway Tips: Be Clear What They Will Win Use caps and emojis so your offer...
How to Get Corporate Holiday Gift Orders
September 9, 2020
Want to know how to get Corporate Holiday Gift orders? You need to start approaching local companies now about what their plans are for both Christmas gifts for employees and for their clients. Obviously, for a lot of businesses this has been a difficult year,...
5 Tips to Get Your Products in 2020 Holiday Gift Guides
August 8, 2020
by Gail Oliver, Online Marketing Consultant August is upon us, and if you are looking to get your products featured in holiday gift guides, for print magazines, you need to be pitching NOW and to blogs by mid September. My 2020 Etsy Holiday Sales Planner...
“Revealing” Ideas for Face Masks
July 14, 2020
by Gail Oliver, Marketing Consultant Has your online business jumped on the face mask band wagon? The marketing potential for face masks has not been reached yet, especially since many cities are now making them mandatory. From the seasonal to holidays to stylish to quirky,...
Peak Product Search Times
July 9, 2020
by Gail Oliver, Online Marketing Consultant Are things slow in your online shop right now? Use this time to prepare for some key upcoming sales opportunities to get a jump on the competition, as well as tweak your SEO (because people start searching sooner than...
Up Your SEO Game With Most Searched Gift Ideas
June 12, 2020
Want to know the most searched gift ideas currently? The COVID-19 pandemic and quarantine has led to a rise in the following types of gift searches: Comforting / comfort gifts Self-care gifts Cheer up gifts Pick me up gifts Wellness gifts Quarantine gift baskets Lockdown...